Sketchworks Tackling Online Interactive Marketing
With the boom in startups and people taking the entrepreneurial approach, there is one important thing that is absolutely necessary; marketing. Sketchworks is taking marketing and the web to help companies with that aspect of their business. Sketchworks is a black owned interactive marketing company founded by Mark Kennedy in 2007. Alongside the Creative Director [...]
Read MoreKenya Launches Africa’s First Mobile App Lab
This is an exciting time in Kenya as they step into the mobile spectrum, recently launching Africa’s first mobile apps lab. The lab, named mLab, aims to promote innovation and entrepreneurship within the Kenyan community, with a focus on Web and mobile services. mLab will provide a full range of resources and initiatives including training, [...]
Read MoreWhat Does the Purchase of Tweetie Mean?
In the past few days Twitter has made some bold steps outlining their future strategies. The largest gauntlet thrown was the purchase of Tweetie. Find out the details and what this means for the readers of BW 2.0 inside.
Read MoreGoing Mobile in 2009
Most sites can’t exist as just plain text. Sites are meant to be dynamic and visually appealing. This doesn’t always work when crossing over to a mobile platform. With mobile browsing increasing, more and more people are asking, “what can I do to optimize my site for mobile browsing?” Luckily, smart phones are making up [...]
Read MoreLiz Burr
In this weeks of Peeps of the Web, we talk with the dynamic, blogger, new media entrepreneur and consultant Liz Burr. Liz is the former Interactive Project Manager for New Media at KCET, the Los Angeles PBS affiliate. Liz recently left her position at KCET, to focus on her blossoming consulting business and other personal [...]
Read MoreIs Urban a Euphemism for Black?
…I don’t believe it is, but it’s obvious that a lot black/urban niche sites disagree with me. Over time the terms black and urban have become dangerously close to being intermingled in respects to web applications, content, and marketing, making it very difficult to identify an audience. As most of us know, one of the [...]
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