VIBE Magazine Gets Revived, Heavy Digital Tie-in
by Maurice Cherry
VIBE’s new December issue has two covers featuring Drake and Chris Brown. VIBE is definitely trying to stand out this holiday season with these covers in black and gold. With promised tie-in to, we can hope to see some tight integration between the print mag and their website. The cover boasts some free iTunes downloads available at vibe.com, as well as an interesting piece on Twitter that’s sure to be a good read.
Read MoreVibe.com Re-Launch goes live as a Blog
by Angela
Co-CEO Brett Wright, updated his Facebook status this morning with the news of a new Vibe.com:
As you can see he states that it is the “first step” of many more to come and so far it is…well…a blog. Most people will probably go to the site and expect something more robust however the site does [...]
Read MoreVibe Names Jermaine Hall Editor-in-Chief
by Angela
Yesterday the NYTimes revealed that Vibe named Jermaine Hall (@JermaineHall) it’s Editor-in-Chief. Hall will be the EIC for not only the printed publication but also for Vibe.com. In a phone interview with the NYTimes Brett Wright described the website as a place to find coverage on urban entertainment and music on a “regular, daily, [...]
Read MoreI Am Empowered
Error: Feed has a error or is not valid
Co-Founder of Uptown Dishes on Vibe Deal (part 3)
by Angela
In this part of our interview with Brett Wright he talks about being a print purest. He makes a point on not trying to make Vibe an affluent publication in its’ rebirth while also stating:
“We would not have done Vibe.com if we couldn’t have figured out how to do a print version. We believe it [...]
Co-Founder of Uptown Dishes on Vibe Deal (part 3) [10:13m]: Play Now | Play in Popup | Download (167)Co-Founder of Uptown Dishes on Vibe Deal (part 2)
by AngelaBrett Wright goes into detail on the new Vibe’s business model and their advertising network referred to in our discussion as the Vibe Lifestyle Network which would not only focus on CPM sales but would service true brand integration opportunities. They hope to not only include Vibe and Uptown but would also like to involve [...]
Read More
