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Ypulse Guest Post: The New Urban

by Angela

Could the word “Urban” really be dead? A few weeks ago Anastasia asked this question and there were a good number of comments from readers eager to share their thoughts on the issue. This was no surprise to me, as this is usually a topic that inspires plenty of opinions whenever it is brought up. [...]

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Gorilla Nation Broadens Its African-American Reach

by Lynne d Johnson

Online advertising rep firm Gorilla Nation recently signed four leading African-American Web properties to its GNMulticultural Vertical giving its advertisers access to 16 million unique visitors per month. The four sites added include, BlackPeopleMeet.com, BlackChristianPeopleMeet.com, BlackWebPortal.com, and Rap-Up.com.
“The addition of these new AA properties now brings our GNMulticultural vertical to an estimated 13 million [...]

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Is Urban a Euphemism for Black?

by Markus Robinson

…I don’t believe it is, but it’s obvious that a lot black/urban niche sites disagree with me. Over time the terms black and urban have become dangerously close to being intermingled in respects to web applications, content, and marketing, making it very difficult to identify an audience. As most of us know, one of the [...]

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RSS in the Black/Urban Niche

by Markus Robinson

How important is RSS in your digital life? Well if you’re like me then answer is VERY! I use it to keep up with blogs, news sources, and events; just about everything in my digital life is in one form or another powered by RSS. Being without RSS would mean that I would have to [...]

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