5 Lessons Black Magazines Can Learn from Newsweek’s Acquisition
The recent purchase of Newsweek for $1 by radio mogul, Sidney Harman, was one more convulsion in the death throes of the magazine industry. When iconic properties like Newsweek are sold for a pittance, what hope is there for African American companies like Johnson Publishing Company (which owns Ebony and Jet) and Sahara Media (owner [...]
Read MoreHoneyMag Gets a Clear Focus in it’s Latest Redesign
Just about all the leading websites for African-American women have redesigned lately. Surely you remember the hoopla that surrounded Essence magazine’s redesign and the layoff of a large portion of their digital staff nearly a week later. Clutch Magazine also redesigned about a week after Essence improving several content items and adding a new twist to it’s signature clean design direction. Not to be out done Honey launched this morning with a new look and a much better understanding of not only their audience (sweet spot of multi-cultural 22 year old’s) but also a better understanding of what it takes to be a contender online.
Read MoreHoney’s Sweet New Redesign
Nokware talked last month about Honey Magazine’s latest incarnation as a web-only publication with a substantial $10 million investment behind it. The site recently went live and is currently in beta. The new Honey Magazine site design shuns the familiar brown and orange of previous site designs and went for an edgier, darker look with [...]
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