Fast Company Confuses Network Marketing with Influence
Fast Company has set up a contest, The Influence Project, to find out who the most influential people on the Internet are. You would think this would involve fancy math and algorithms to measure the size of the competitors’ networks, track the reach of their voice across those networks, and figuring out if they can [...]
Read MoreKlout to Launch Facebird to Leverage Facebook Interests
Klout, the gold standard as far as measuring influence on Twitter, will begin branching out from Twitter by launching the Facebird experiment later today. Facebird will be available the Klout Labs segment of the site. Klout has come a long way since we first covered it back in 2008. The site is much more polished [...]
Read MoreGot Klout?
There are a bunch of services out there that attempt to measure the power and influence of your Twitter profile. Most simply factor in how many followers you have, how many people you follow, and other basic statistics. I usually ignore all of these tools because anyone can gain 1000 or so followers without actually [...]
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