VIBE Magazine Gets Revived, Heavy Digital Tie-in
by Maurice Cherry
VIBE’s new December issue has two covers featuring Drake and Chris Brown. VIBE is definitely trying to stand out this holiday season with these covers in black and gold. With promised tie-in to, we can hope to see some tight integration between the print mag and their website. The cover boasts some free iTunes downloads available at vibe.com, as well as an interesting piece on Twitter that’s sure to be a good read.
Read MoreCo-Founder of Uptown Dishes on Vibe Deal (part 3)
by Angela
In this part of our interview with Brett Wright he talks about being a print purest. He makes a point on not trying to make Vibe an affluent publication in its’ rebirth while also stating:
“We would not have done Vibe.com if we couldn’t have figured out how to do a print version. We believe it [...]
Co-Founder of Uptown Dishes on Vibe Deal (part 3) [10:13m]: Play Now | Play in Popup | Download (167)Co-Founder of Uptown Dishes on Vibe Deal (part 2)
by AngelaBrett Wright goes into detail on the new Vibe’s business model and their advertising network referred to in our discussion as the Vibe Lifestyle Network which would not only focus on CPM sales but would service true brand integration opportunities. They hope to not only include Vibe and Uptown but would also like to involve [...]
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Co-Founder of Uptown Dishes on Vibe Deal (Part 1)
by AngelaWe got a chance to catch-up with Brett Wright Co-Founder of Uptown Media Group and new partner in the acquisition of the recently revived Vibe Magazine this morning. He talks with us about the Partnership’s plan to revive a new version of Vibe that is being dubbed internally as Vibe 2.0. The talks of the [...]
Co-Founder of Uptown Dishes on Vibe Deal (Part 1) [16:22m]: Play Now | Play in Popup | Download (176)InterMedia, Uptown, Blackrock Digital New Owners of Vibe
by Angela
(New York NY) – InterMedia Partners, in partnership with its portfolio company Uptown Media Group along with Blackrock Digital today announced the purchase of the assets of Vibe and Vibe.com, the preeminent brands for hip-hop & R&B lifestyle and culture. Founded in 1993 by Quincy Jones and Time Warner, Vibe has been an iconic [...]
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