BET Awards 2011 Engage Viewers with Social Media Lounge
The BET Awards aired last night, engaging in what was their biggest digital marketing campaign called the Social Media Lounge, sponsored by Ford. The show featured major social media integration, including viewer twitter updates, backstage live streaming video on BET.com and the giveaway of a 2012 Ford Focus to one person that participated in the [...]
Read MoreFord Unveils Focus Electric at CES 2011 with Mobile Integration
Ford just unveiled the Focus Electric at CES 2011, making industry history by being the first major auto manufacturer to ever do so. It’s a cute looking little car that can be recharged on a 240 volt outlet in four hours or less. Ford says it has a range of 100 miles and an MPGe [...]
Read MoreFord Stays Ahead Of The Game With SYNC Destinations App
The SYNC product from Ford has received acclaim from numerous industry experts as being ahead of its time. Last week, Ford continued on that pathway with the release of it’s first mobile app called SYNC Destinations. This app is free and currently available for the iPhone, iPad, and Android phones. A Blackberry version will be available in the near future as well. Drivers with 2010 or 2011 Ford, Lincoln, and Mercury cars equipped with Sync traffic, directions, and information (TDI) can utilize every single aspect of the app. Find out more info inside.
Read MoreFits Like a Glove, Drives Like a Dream: Customize Your Tech with Ford
Ford Motor company continue to takes the lead on blending technology into the design and customization of all of their automobiles. Initially launching the highly touted SYNC and MY Touch software and improving the software to feel as if you are speaking to a human, Ford is up to some new tricks. According to a recent report in the Wall Street Journal, Ford has begun to use Wi-Fi transmitters to load customized phone and entertainment features into its Edge and Lincoln MKX crossovers as the vehicles chug down the production line. Learn more inside.
Read MoreFirst Glimpse of New Ford Explorer Found on Facebook
The world got its first glimpse of the new 2011 Ford Explorer through a video Ford posted on it’s Facebook page. I didn’t just say “a glimpse”, I said “FIRST glimpse” as cars as historic as the Ford Explorer are usually seen first at major auto shows. Read on…
Read MoreFord and Nuance Make Voice Command Faster, Friendlier, and More Personal
New technology developed by Ford and Nuance bring MyFord Touch driver connect technology to Ford vehicles. It is now easier to control your vehicle using only your voice. They have increased the number of first-level commands from 100 to 10,000. This makes it easier to control your vehicle using fewer steps and more natural language. [...]
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