The New York Times Plans to Charge for Content in 2011
by Sherri L. Smith
The New York Times needs your money. They need it like the Jets needed some serious D to hold off the Colts and Favre needed that last throw to not get intercepted. That said, the web has been abuzz with “The Gray Lady’s” plans to start charging readers for full access to its site. Starting in 2011, Times readers will have to pony up the bucks to for the content they’ve been enjoying free of charge.
Read MoreTime Inc. Peers into Digital Crystal Ball and Future Looks Good
by Sherri L. Smith
A little taste of where magazines could be headed in the future, imagine what this technology could do for Sports Illustrated’s sister publication Essence.
Read MoreTia Williams named Beauty Director of Essence.com
by Markus Robinson
Fresh off the restructuring of their digital team, Essence has pegged beauty expert Tia Williams, to serve as the sites new Beauty Director. Tia is most notably known for her coverage of beauty and fashion trends on shows like MTV’s Total Request Live, CNN, and the WB Morning Show. Tia is also a published author, [...]
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Breaking: Essence Lays Off Digital Team
by Angela
Via Journalsticks: After relaunching their website last week, Essence magazine laid off its web team today citing budgetary reasons.
“They told us it was downsizing,” says one Essence employee. “We’re very confused. We worked so hard for the relaunch.”
Another insider tells J’sticks: “This is normal practice. Companies relaunch with new [site] schemes that allow them to [...]
Pepsi We Inspire Digital Campaign Targets Black Women
by Robin Caldwell
Pepsi has been aggressive lately in creating interesting and engaging digital content. The Will.i.am and L.M.F.A.O. collaboration (Pepsi Taps…Digital Remix Project) is one such effort. However, the brand’s latest project gives a major nod to African American mommies.
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