The Trouble With Facebook’s $12 Billion, 180,000-Jobs-Creating Economic Boost
A new study by the University of Maryland, looking at the vast ecosystem of apps surrounding Facebook’s core social networking offering, has some bold things to say about Mark Zuckerberg’s plaything. Among other statistics, the study says that Facebook’s apps have boosted the U.S. economy to the tune of over $12 billion, and are associated with [...]
Read MoreOpinion: Nigerian Internet Based Enterprises: the Struggle, the Growth and the Profits
With tough economic conditions, survival is not just limited to individuals who are in search of jobs to cater for daily subsistence, but also for businesses that are constantly faced with policies that change or skyrocketing levies. Government agencies continually increase tariffs regardless of the economic conditions. Private organizations occasionally give a pay-cut in the [...]
Read MoreAfrican Economy Showing Growth – Including Technology
TechCrunch writer, John Evans wrote about his personal experience in seeing the growth in sub-Saharan African’s economy: Don’t look now, but sub-Saharan Africa is booming. Since 2003 its growth has been skyrocketing, and, to quote none other than McKinsey, “today the rate of return on foreign investment in Africa is higher than in any other [...]
Read MoreConserving Jet and Ebony in The Digital Era
Like many media companies, Johnson Publishing Company, the publisher of Ebony and Jet magazines, is rumored to be dangerously close to wiping out under the waves of the crashing economy. And everybody seems to have an opinion as to why Johnson Publishing and the readers of both marquee brands should do whatever it takes to [...]
Read MoreSurviving the Economic Forest Fire
As the sub-prime mortgage market continues to drive down housing prices, so goes consumer spending. As most of you may know consumer spending is a key catalyst helping to propel the booming online advertising industry. As consumer companies are forced to reassess budget allocations, one of the first casualties in corporate budgets is usually advertising. [...]
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