Jet Magazine Crafts Web Strategy
For months media analysts, journalists, and the black community have been speculating the fate of Johnson Publishing Company, publisher of seminal magazines, Ebony and Jet. It’s no secret that the company like many other publications have been teetering on the brink of collapse due to decline in ad pages and subscriptions as well as increasing [...]
Read MoreConserving Jet and Ebony in The Digital Era
Like many media companies, Johnson Publishing Company, the publisher of Ebony and Jet magazines, is rumored to be dangerously close to wiping out under the waves of the crashing economy. And everybody seems to have an opinion as to why Johnson Publishing and the readers of both marquee brands should do whatever it takes to [...]
Read MoreEbony, Jet and Google
It is really great to see this company continuing to use the tools that are out there to digitize their content. Back in October we were happy to announce that EbonyJet had joined YouTube to put up their archives. Yesterday news stories were all over the place about Google putting up old magazine archives in [...]
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