“Up in the Air” with the New Age of Marketing
by Sherri L. SmithLast Saturday, I attended a press junket for the new George Clooney flick, “Up in the Air”. I was excited about the movie, but I was more excited about how the film would be shown. A group of journalists and bloggers from various publications were being taken on a chartered American Airlines plane to watch [...]
Read MorePharrell Williams Partners with Cornerstone in Branding Agency
by Robin CaldwellProducer, songwriter Pharrell (who scored his first multi-platinum hit Rumpshaker for Teddy Riley at 17 years old) has a proven track record in business that has led him to forge a new partnership with Cornerstone Promotion, a NYC/LA-based branding agency specializing in the music industry. Cornerstone is considered an incredible force in digital media and marketing for artists and has worked with a number of R&B and hip hop acts in promoting everything from video to new music releases to artist branding to even mix-tape projects.
Read MoreUptownLife.net, Luxury Lifestyle on the Web
by AngelaI had the pleasure of being able to talk with Brett Wright of UptownLife.net. UptownLife recently relaunched, a little over a couple a weeks ago, and is more or less the online version of Uptown magazine. See below for the full email exchange:
Read MoreAOL Strong Growth off Niche Redesign and Rebranding
by Markus RobinsonAOL has done an exceptional job positioning themselves in most major vertical markets, but more than just their presence AOL has completely dominated most of these spaces. Black voices is no exception, the industry leader in the Black Community News, AOL is starting to see the benefit from the success of BV and other niche focused websites. AOL property’s have hit an all time high in [...]
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