Amid A Crisis, Ebony, Jet Look To Web For Help
by Barry CooperEric Easter may have one of the most challenging jobs in interactive media. As Vice President, Digital & Entertainment for Johnson Publishing Co., he must grow a website that supports two of Black America’s most famous magazines – Ebony and Jet – whose combined circulation is more than two million. At the same time, Easter feels he should use the Internet to reach a new, younger audience that does not read the magazines.
Read MoreBlackPlanet Gets An Upgrade, Introduces Status Updates
by BW 2.0 StaffBlack Planet introduced a few new features a few days ago, and re-announced some others that have been in the works. They included a Facebook-like feature that allows users to update their status, a revamped version of its chat rooms, and a news bar to that keeps readers updated on new content distributed through Interactive [...]
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