Ketchum Exec, James Andrews, Speaks on Twitter Drama
James Andrews, The Key Influencer, released a statement through his blog discussing the recent controversy surrounding his comments on twitter that started a firestorm of debate, which eventually led to letters to top executives of Ketchum Interactive and FedEx. In his statement Andrews says; I made a comment on Twitter that was the emotional response [...]
Read MoreWhen Keeping It Real Goes Wrong
Apparently saying what you feel and being authentic online doesn’t go over well with the folks at FedEx at least not on Twitter and definitely not if they pay you the big bucks. I am talking about the backlash that was felt by James Andrews from FedEx employees because of this Tweet: True confession but [...]
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