Slumping Auto Sales Could Mean Less Ad Revenue For Black Sites

Could the near collapse of the U.S. automotive industry have a devastating impact on popular black Internet sites such as blackvoices.com or BET.com? Absolutely, says, Roosevelt Gist, owner of autonetwork.com.
Gist, one of the country’s leading African-American automotive journalists, says GM, Chrysler and other car manufacturers are drastically cutting back on the number of ads they [...]

Reuters Reports ‘Media Money Moving Into Mobile’

Journalist Alexei Oreskovic writes that while media are hurting from this sluggish economy companies have found another way to advertise by creating mobile content. In his article, Media Moving Into Mobile (9 July, Reuters), Oreskovic states,
Media conglomerates, hardware makers and telecommunications carriers are all eyeing the nascent wireless media market, spurred by smartphones like Apple Inc’s [...]

Spike Lee’s SpikeDDB Teams up with GoldMic.com

Via Mashable.

Acclaimed movie Director Spike Lee has made yet another move to affirm his faith in New Media. Spike’s Advertising and Branding Agency, SpikeDDB, has partnered up with Goldmic.com, a social network for up and coming hip-hop artist. It’s unclear whether the deal was for advertising, branding, or both, but it’s interesting to see what [...]

Gorilla Nation Broadens Its African-American Reach

Online advertising rep firm Gorilla Nation recently signed four leading African-American Web properties to its GNMulticultural Vertical giving its advertisers access to 16 million unique visitors per month. The four sites added include, BlackPeopleMeet.com, BlackChristianPeopleMeet.com, BlackWebPortal.com, and Rap-Up.com.
“The addition of these new AA properties now brings our GNMulticultural vertical to an estimated 13 million [...]

Radio One Announces Exclusive Ad Sales Deal With AllHipHop.com

Interactive One, the digital division of Radio One, has announced a 5 year multi-million dollar advertising deal with AllHipHop.com, the top online destination for Hip-Hop news. AllHipHop now joins the recently acquired Blackplanet.com, and Interactive One’s collection of web properties, including Newsone.com, Tvone, Giantmag.com, and 50+ urban radio station websites across the country, creating one [...]