Does Every Startup Need a Slogan?
You’ve got a great name for your startup. What’s next? Before you design your logo, website and other marketing materials, it’s time to create a company slogan or tagline. Like Apple’s “Think Different” or Nike’s “Just Do It,” a great slogan inspires, motivates, informs and persuades. So how do you come up with the right [...]
Read MoreM.I.A. Releases “Bad Girls” Remixes Digitally On Gold USB
What do you think about artist releasing their music in USB drives? Well, hip-hop’s rebel M.I.A decided to release her new ‘Bad Girls’ remixes in a gold USB drive necklace. Pretty cool idea right? The USB drive holds 2 GB of data and it all comes on a 1/2″ gold snake chain. Three remixes produced [...]
Read MoreAmerican Black Film Festival Gets Digital With Webisode Challenge
The 16th Annual American Black Film Festival brought something new to the table this year. The festival is known for recognizing Black narratives, films, and documentaries, but this year they added Web series to the list with its first annual Webisode Challenge. The Webisode challenge is a competition that identify talented writers, directors, and producers who [...]
Read MoreShare Your Story and Be a Guest Author on Black Web 2.0
Note from the Editor: Hey Black Web 2.0 Readers! As we continue to keep you posted on the latest and greatest in the minority tech world, we want to extend the opportunity for you to contribute to that. Black Web 2.0 is always looking for guest bloggers to share their voice and incite on technology, [...]
Read MoreSocial Media: Why Understanding Demographics Matters
It seems simple, but many businesses overlook the fact that great customer service can only be achieved with a strong understanding of the customers being served. Often, the habits and preferences of Internet users are conveniently separated by demographic, which helps companies determine the best approach for both marketing campaigns as well as customer service [...]
Read MoreStart Tweeting for Concert Tickets With Live Nation’s Million Tweets of Summer Campaign
Summer is here, so you know what that means. Concerts, concerts, and more concerts! With that in mind, Live Nation is trying to connect fans with the music through a social media campaign, #MillionTweets of Summer. The event hub intends to give over 200 prizes throughout Summer, including the grand prize – a chance to [...]
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