Includes classes, seminars, and advice via video from industry experts, entrepreneurs, and executives.

Date: July 15th
Time: 7pm – 8:30pm*
*On Demand:  Live Broadcast will be recorded for playback at a later date for registrants.
Where: Online
Price: Free

Wayne Sutton, Social Media Strategist

So you have a website now what?  One of the biggest problems website owners have is how to get customers to their site and how to get a good grasp of what their customers want.  One of the most effective ways to do this on a budget is through the use of social media tools (like Twitter, Facebook, and many others).  Using tools like these market to and monitor  potential customers can help make this process simple, seemless, and ensure success.

During this conversation you’ll learn proven methods (go elsewhere for “get-rich-quick” tactics) to manage your websites reputation online and how to use Social Media to your business’ advantage.  This hour and a half session with Strategist Wayne Sutton that will take place completely online and go into detail on the following topics:

• What is Social Media listening?

• Why you should listen to your customers using Social Media;

• The difference between Listening, Monitoring and Engaging using Social Media;

• How to find where your customers are having conversations;

• Social Media Listening / Monitoring Tools

• Creating an Engagement Policy for your business.

You’ll also get a chance to ask questions and get suggestions directly from Wayne.