Amid A Crisis, Ebony, Jet Look To Web For Help

Eric Easter may have one of the most challenging jobs in interactive media. As Vice President, Digital & Entertainment for Johnson Publishing Co., he must grow a website that supports two of Black America’s most famous magazines – Ebony and Jet – whose combined circulation is more than two million. At the same time, Easter feels he should use the Internet to reach a new, younger audience that does not read the magazines.

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3 Ways To Increase Business Relevance Online

So you have just relaunched the new website online. Congratulations but don't think your work is done. The internet is a very big place and being found on the internet is more than just Googling for your business name.

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Mediatakeout.com Blocked by Firefox for Installing Malicious Software

If you’ve installed the latest version of the Firefox (3.0.12), you may have trouble browsing MediaTakeOut.com. Internal pages at MTO, one of the most visited African-American websites online, were blocked by Firefox because malicious software found on some of the sites pages. According to the Google Safe Browsing Report generated by Firefox: Of the 956 pages [...]

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Google Chrome OS – A Lesson in World Domination

Early this morning, Google posted information on their official blog about their upcoming Google Chrome OS. Needless to say, many in the tech world lost it. Ever since Google’s “evil” plans for world domination were first set into motion so many years ago, many have wondered when they were going to drop the bomb and [...]

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BET Awards Dominate Twitter, Causes Racist Backlash

Say what you will about the content of the BET Awards.  I tuned in late but monitored activity on Twitter last night and to be quite honest was surprised and pleased to see not only Twitter’s integration into the show but also the show dominating trending topics on Twitter.  They even used the awards show [...]

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James Andrews leaves Ketchum Digital to launch EVERYWHERE

James Andrews, Vice President of Ketchum Digital has left his post to strike out on his own. James, along with his two co-founders Danica Kombol, a former VP at Ketchum, and Tamara Knechtel, formerly SVP of Operations at Radio One, has announced the launch of EVERYWHERE, a social media communications and content development company. The [...]

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Getting Started with PeopleBrowsr

We recently covered PeopleBrowsr and described the 3 levels of service they offer. I’m going to walk you through a few options I use in setting up PeopleBrowsr’s advanced mode to help keep an eye on what’s important to you. The first thing you want to do is fire up PeopleBrowsr. You can login with [...]

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A New Paradigm in Video Content

NPBN, the New Paradigm Broadcast Network, is a new, innovative, and cutting edge television and internet broadcast network dedicated to delivering entertainment for the nation’s ever-changing African-American and Latino audiences. Focusing on entertaining, empowering, and compelling content for these communities, NPBN is attempting to present a new and hopeful vision for entertainment that establishes an [...]

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Rushmore Drive’s New Design Focused on Search

Time may be running short at black targeted search engine Rushmore Drive, amidst a negative earnings call by parent company IAC, which reported a first-quarter net loss of $28.4 million, compared to a profit of $52.8 million in the same quarter a year ago. The company is now more than ever focused on their goal [...]

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Google Profile might be worth it…if you have an Alias

I took the time to create a profile just to experience what Google profile was really offering and think it has some real benefits that other profiles just don’t offer. The profile is simple and boasts some interesting things you can add to the profile in terms of content.  The differentiator and item of [...]

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