Digital Marco Polo: Location-Based Services for Your Business
Location-based services like Foursquare, Gowalla, Loopt, and MyTown are generating the same buzz that Twitter created two years ago when it was being touted as the “next big thing” in social media and online marketing. Just like “tweet it and they will come” was a falsehood told to many business owners, creating an effective location-based [...]
Read MoreProtect your ‘Digital Legacy’ with Entrustet
Making plans for your death is a topic most of us don’t want to think about; but understand the importance and necessity. No one wants to labor our loved ones with the task of settling our unfinished affairs in the event of an untimely death. So we reluctantly sit down with a lawyer and iron [...]
Read MoreBlackVoices Diversifies with Domains
Like most of you I primarily use Quantcast and compete to measure the traffic of other websites. When someone happens to hook me up I use Comscore as well. BlackVoices.com looks to have had a huge dip in traffic on sites like Quantcast and compete. this is largely because they are not classified into a network, Comscore’s equivalent to a media type (M). being classified this way has it’s benefits especially if you are hard at work serving niches as part of your strategy. September Comscore numbers show that Black Voices is actually at about 4.9M unique visitors (October numbers aren’t out yet) classified as a media type. I chatted briefly with Tariq Muhammad today about Black Voices’ new strategy.
Read More10+ Tips to get the most out of an Ad Network or Rep
Some of the most liveliest discussions here in the past have occurred around topics related to advertising networks. Most of us have been an associated with an ad network at some point in time, some of us still are, while others have moved on to an ad rep or direct sales. When joining an ad [...]
Read MoreBlack Media, Instead of Mimicking Blogs Why not just Acquire?
As of late we’ve seen so many traditional Black/Urban Media companies either redesign as blogs, create blog properties as part of their holdings, or transform their content channels into blogs. In nearly every case that I’ve seen this happen not one company has been able to knock it out of the park. In many cases [...]
Read MoreInside Windows 7 with Cordell Jones (Video)
I had the opportunity to sit down with Windows 7 Program Manager Cordell Jones. Cordell has worked with Microsoft for the past 14 years, with the past 2 years focused on Windows 7. Some of Cordell’s past project include Microsoft Publisher and Microsoft Exchange. Cordell now works on the networking side of Windows 7. Cordell [...]
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