Everything You Need to Know About the New Twitter
Twitter rolled out on Tuesday a series of design updates aimed to add more personality to member pages. Photos have been brought to the forefront and room has been made for Facebook Timeline-like cover images. Twitter CEO Dick Costolo first unveiled the updates during morning news program The Today Show — an unlikely stage for a tech company that is [...]
Read MoreLeBron James Has the Most Social Media Influence in the U.S. Olympics [Infographic]
Basketball star LeBron James, swimmer Michael Phelps and soccer goalkeeper Hope Solo take the gold, silver and bronze medals respectively for social media influence among American Olympians. Other top influencers include basketball scoring machine Kevin Durant, swimmer Ryan Lochte and gymnasts Jordyn Wieber and Aly Raisman. This all comes from the social media analytics company PeopleBrowsr, which [...]
Read MoreFacebook to Socialize 2012 Election Coverage
Facebook is teaming up with CNN to socialize coverage of the 2012 election, as the social network aims to become a “second screen” for political coverage. The new experience, “America’s Choice 2012,” will encourage Facebook’s 160 million U.S. users to share their political views through an app, buzz measurements and surveys. The two companies will aggregate users’ [...]
Read MoreSocial Media: Why Understanding Demographics Matters
It seems simple, but many businesses overlook the fact that great customer service can only be achieved with a strong understanding of the customers being served. Often, the habits and preferences of Internet users are conveniently separated by demographic, which helps companies determine the best approach for both marketing campaigns as well as customer service [...]
Read MoreShaq and Rick Fox Host the First Ever NBA Social Media Awards Tonight
As the NBA Finals set record high rating, the NBA is trying to take its digital following to the next level too with the first ever NBA Social Media Awards. Shaquille O’Neal will host the event today, June 20 at 9 p.m. EST on NBATV where players will be recognized in addition to teams and [...]
Read MoreFirst Lady Michelle Obama Starts Pinning, Joins Pinterest
Want to follow someone new on Pinterest? How about first lady, Michelle Obama. Yup, the first lady is now part of the pin craze. The account is run by President Obama’s campaign staff like their other social media accounts, but of course you will know when it is the first lady herself when you see [...]
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