Traffic To theRoot.com Soars After Skip Gates’ Arrest
theRoot.com showed impressive editorial and marketing savvy with its coverage of the arrest Monday of Harvard University professor Henry Louis “Skip” Gates Jr. No surprise there. Gates, one of America’s preeminent scholars, started theRoot.com with Donald E. Graham, chief executive of the Washington Post Co. The affiliation with Gates helped theRoot offer some of the best coverage of the incident, which drew national headlines.
Read MoreInside the Black Googler Network
Below is a video of Googler Bryan talking about his personal experiences as a member of the Black Googler Network (BGN), which is an employee resource group at the company. I am actually glad to see a resource like this at Google because their founders are real big on a diverse workforce.
Read MoreBob Johnson Speaks on Urban Television (Part 1)
I had the chance to sit down with BET founder and entrepreneur, Bob Johnson to discuss a range of topics including his latest venture Urban Television. Bob and I talked about the fundamental differences between BET and Urban Television, in particularly the way programs will be vetted and scheduled. In addition to Urban Television, we [...]
Read MoreHow Not to Run Ad Network
We reported a while back about Global Grind’s partnership with Glam Media to start a “Hip-Hop Ad Network”. Well according to one of their publishers, not only do they mislead publishers into joining the network by enticing them with $8.00CPM’s (which actually turn out to be $.75 - $1.50CPMs), they also make some publishers wait [...]
Read MoreVIBE Expands Online Offerings
VIBE Media Group is enhancing its online offerings with the launch of two new digital services, Vibe Video and Vibe Mobile as well as a new search syndication partnership between Vibe.com and Rushmore Drive. VIBE has teamed up with some of the top music video providers including Universal, Sony/BMG, and Warner Music to provide more [...]
Read MoreInterview with Yahoo Sr. Design Specialist Dee Adams
While recently attending the IA Summit in Memphis, I ran into Sr. Design Specialist Dee Adams of Yahoo! Inc. Aside from the coolness that she is an avid painter, lover of Opera, and recent Australian native, she also is responsible for the Flickr homepage redesign. Check out part 1 of the interview I did with [...]
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