social media

LeBron James Has the Most Social Media Influence in the U.S. Olympics [Infographic]

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Basketball star LeBron James, swimmer Michael Phelps and soccer goalkeeper Hope Solo take the gold, silver and bronze medals respectively for social media influence among American Olympians.

Other top influencers include basketball scoring machine Kevin Durant, swimmer Ryan Lochte and gymnasts Jordyn Wieber and Aly Raisman. This all comes from the social media analytics company PeopleBrowsr, which recently pulled data using its Kred influence measurement tool to create the infographic below. Kred’s algorithms measure Twitter reach and influence, as well as how generous users are about interacting with their followers.

On a 1,000-point influence scale, James tops out at 999, while Phelps and Solo both score 977. But Phelps beats her out with a slightly higher engagement rating. Durant, it should be noted, beats both Phelps and Solo but apparently there’s a cap of one medal per sport.

Read the rest of this article and see infographic at Mashable 

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