Interactive One Studios, the company’s business unit that offers product, technology, content, advertising sales, and marketing services to digital publishers, will now manage all advertising sales activity for the sites.
The partnerships officially went into effect on July 1. HBCUConnect.com, an online community for historically Black college students, alumni and supporters, will join BlackPlanet NEXT.com, BlackPlanetRADIO.com and BlackPlanet.com in Interactive One’s social media offerings.
BlackNews.com, a news and commentary site focusing on positive news relevant to African-Americans will become the latest addition to Interactive One’s suite of news offerings to advertisers, which include NewsOne.com and TheGrio.com.
“Adding BlackNews.com and HBCUConnect.com to our roster is another signal of our commitment to provide advertisers with unparalleled opportunities for creating authentic connections with the African-American audience,” said Keith Bowen, Chief Revenue Officer, Interactive One in the official press release.
Category: News | Tags: African Americans, BlackNews.com, HBCUConnect.com, interactive one, online media