SoBe Offers Chance to Train with Mike Tyson by Playing Mike Tyson: Main Event iPhone Game
Training with heavyweight champion Mike Tyson sounds too good to be true right? Well, for a lucky fan that could become a reality by playing a game on your iPhone. Sounds simple, but for die hard Mike Tyson fans it is a great, once in a lifetime opportunity.
PepsiCo’s brand, SoBe, will be offering a chance to win a training session with Mike Tyson himself as a new campaign. SoBe is currently running a game on Mike Tyson’s popular iPhone app Mike Tyson: The Main Event, an iPhone game introduced in March. The game, called “Try Everything Challenge,” challenges users to compete in a fruit-smashing game. The top scorer will win a trip to Las Vegas in October to train with Tyson, easy as that.
The Mike Tyson app has generated 1.6 million downloads and reached players in 150 countries to date since its launch. Current Mike Tyson: Main Event users can simply update the application to play the new SoBe “Try Everything Challenge” and new users can download it for free at the Apple iTunes Store.
Category: Apps, Featured | Tags: app, campaign, game, Mike Tyson, Mobile, sobe
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