Sharpton: “Black Digital Media Has A Chance To Make History”
The Rev. Al Sharpton spoke Tuesday about the importance of Black digital media at the headquarters of the largest digital media company super-targeted to the African-American audience according to Comscore, InteractiveOne.
Sharpton’s appearance focused on his belief that not only is Black digital media important to the re-election of President Obama, but to the African American community at a time when many traditional media sources like radio and newspapers are not being consumed as they once were.
“Most Black kids are on the Internet and don’t know what day the Black paper comes out,” said Sharpton. “Interactive One has approached the new model that will set the historical pattern for the next 100 years. The question is are we committed to making it work and are we up for the test.”
