How Bands Are Working with the Music Industry in the Digital Age [video]
There has long been a close relationship between Madison Avenue and the music industry with music at the core of some of the most engaging brand marketing campaigns. Given the proliferation of new technologies, how are brand marketers and their agencies navigating the digital space? Check the video to find out:
Panelists:
Jayne Chameski, Exe. Intelligence Group, Creative Artist Agency
Jeff Minsky, Director, Next Emerging Media, OMD Ignition Factory
Henry Hall, Dir, Search Mktg. Dev. & Innovation, Media Contacts – NY, Havas Digital
Matthew Ringel, SVP, Strategic Alliances, Live Nation
Moderator: Alan Miller, Co-owner/CEO, Filter Creative Group/co-Publisher, Filter Magazi
