Quark Promote Creates Primo Promo Materials

Whether it’s a new business or established business, any business owner will tell you, getting the word out about your services is a big part of the battle. After all, if no one knows how to find you or that you even exist, how will you be able to build a clientele. A major tool in attracting new customers has always been marketing material. But quality promo gear can be costly to produce. Some people try to cut corners and create the business cards, websites, and letterhead themselves, but unless they’re a graphic designer, the result more often than reeks of amateur hour.

So what’s a business owner to do when the budget’s tight, but they need professional-looking promo materials. Quark, the company behind the popular layout design software, QwarkXpress may have the solution. The software company has just launched Quark Promote, a more accessible way to create killer promotional tools. Promote features a number of professionally designed templates that can be applied to everything from postcards to brochures. The templates are very customizable. Users can choose which pictures and color schemes to use as well as enter their own copy.

Once the design has been finalized, users can create a preview and if they’re satisfied with the results they can have the materials shipped by mail or locate an available printer. Quark Promote has partnered with a number of large scale printers including Alphagraphics. Unlike their competitors, Quark will not be charging for the use of the templates. They’re also forgoing charging a shipping charge. According to CNET, Quark is in talks with Getty and iStockphoto to provide a wide variety of stock photos for customers to choose from.

Quick and easy to use, Quark Promote removes the intimidation factor that QuarkXpress can create in favor of a wide market appeal. It’s a viable business solution that’s affordable and accessible which small business owners will appreciate.