Rippol acts as your personal assistant in finding the videos you’re looking for online. With thousands upon thousands of shows, clips, and movies available, finding what you want to watch can be like finding a needle in a haystack. Services like Clicker provide simple ways to search and browse across multiple video sites to get at what you want, but Rippol takes things a step further. More along the lines of what Jinni does, but with less work on your part.
Rippol uses technology from the realm of machine learning. Every video you watch, rate and review affects The Butterfly Effect Network which changes the order you and others see content in real-time.
Rippol’s awesomely named Butterfly Effect Network “cross references videos similar to what you like and have watched with the habits and opinions of your friends and demographics.” To put things simply, Rippol pays attention to what you watch and what people like you watch and uses this information to bring you more of what you might be looking for. From there, you can browse through various shows and other videos from sites like Hulu and YouTube.
Rippol also hooks into Facebook and Twitter to connect with your existing friends. Facebook chat is integrated directly into the site. Even if you don’t have any friends on the site yet, you can take a look at the Global Feed. This gives you a realtime view of what other Rippol users are watching, which lets you pick up on content you wouldn’t otherwise come across.
The next time you have absolutely no clue what you want to watch, you might give Rippol a try. It’s machine learning based on your personal preferences should go a long way to helping you skip the endless browsing and actually start watching something. What do you think about Rippol?