Do You Know Yoono?

Yoono has been around for quite a while as the Firefox plugin that helps you simplify your online social life. Now, they’ve created a desktop client which is not based on Adobe AIR. Quite refreshing to see. I’ve actually been back and forth with Yoono and it’s developers for over a year, providing feedback as a user. I haven’t used it constantly, but I’m thoroughly impressed with they’re latest upgrades to the service and software.

As I’ve talked about before, being able to keep up with and process all the information coming at us is like ice skating uphill. Yoono was one of the many products I tried off and on to help deal with the situation and it has definitely grown up a lot. The interface is clean and easy to look at. It’s more intuitive and a lot snappier.

It’s easy to add your social networks and IM accounts to Yoono. Once you’ve done that, you’ll get almost realtime notifications for new

updates from all your services. You can turn off audio notifications and you can also pick and choose what type of updates trigger a visual growl-like alert in the bottom-right corner of your screen.

Instead of Adobe AIR, Yoono chose to use xulrunner to create their desktop client. Starting out as a Firefox add-on, it only made sense to port to xulrunner. This means that it basically has full browser functionality. By default, clicking a link in Yoono will open pages within it’s own internal browser. This could actually help you stay productive as it can help separate your social media activity from the real work going on in your browser. In any case, you can easily modify this behavior to open links in your own default browser.

Another nice addition to Yoono is integration with the realtime search engine OneRiot. Get all the latest news from across the social web in realtime right from your Yoono sidebar. Also, easily share links images and video across all your social networks. When you update your status in Yoono, you get to select exactly which services it should go to. Choose from Facebook, Myspace, Twitter, AIM, and FriendFeed.