3 Ways To Increase Business Relevance Online

3 Ways To Increase Business Relevance Online

So you have just relaunched the new website online. Congratulations but don’t think your work is done. The internet is a very big place and being found on the internet is more than just Googling for your business name.

Today I take you through how to keep your business online interesting and relevant to website visitors.

  1. Sell products online that compliment your brick and mortar business
  2. Offer your expertise via a blog
  3. Monitor search terms that get people to your site


Tips

Build relevance by writing about things people search for
Educate your website visitors about your industry
Your rank in Google increases when popular sites link to you

Resources
Google Blog search is a great way to find new information online
Google Trends will help you see what people are searching for each day online
Google Analytics will help you understand how people find and experience your site

Category: Strategy, web 2.0 | Tags: , , , ,
About the Author
Adria is an Organic Technology Consultant who helps business owners generate more revenue in less time. She works with individuals and organizations to help them master technology with hands on training. Combining her 10 years of technical expertise with a passion for empowering people, Adria turns complex topics into everyday examples that make technology fun. As founder of Aden Networks, Adria offers technical support, website development and training services to clients around the world. Adria shares her insight on the industry for business owners, techies and designers on her lifestream at AskAdria.com. Adria holds MCSA, MCDST and A+ certifications and is currently pursing her next cert as a Comptia Certified Technical Trainer (CTT).
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