Back in January we covered Atlanta based Salient Mobility’s product EcoTextSmart. Simply said it allows publishers to set-up text based campaigns such as Text2Win, Text2Vote, and even appointment based reminders via Text.
Yesterday the company announced the release of its Ad-based version of EcoTextSmart. The new Ad-based version is offered to business account users as Publishers, and at no cost. Yes you heard correctly…for FREE. It also doesn’t hurt that the system is approved by major wireless carriers i.e. AT&T, Verizon, T-Mobile, SPRINT, Alltel, Boost, and Virgin Mobile.
“Salient Mobility is one of the first application providers to offer a free full featured SMS text message application with nationwide reach to its users. The intent is to eventually monetize our vast database of SMS publishers through advertising.”
“A big differentiator for us today is our ability to deliver cutting-edge mobile data solutions quickly and efficiently, we deliver relevant and innovative content to consumers through the rich user experience of Business Text Messaging, powered by the EcoTextSmart(TM) Platform,” said Steven Collins, Managing Member Salient Mobility LLC.
By offering the service free, Publishers will more readily, and easily “opt in” to setup mobile campaigns for users to place votes, receive coupons, gather store locations nearest them or find new ways to integrate product/service into their lives. There is no end to the options that Publishers can provide and is only limited by their own creativity and vision of “what’s possible”.
Publishers are provided 125 characters of space to launch either campaign, with the remaining 35 characters being utilized by EcoTextSmart(TM) and advertisers. Advertisers have the ability to select from, and send mobile ad message phrases to handsets throughout the U.S. at ad levels of 50K to over 500K.
(via BlackNews)Category: Mobile, Startups, web 2.0 | Tags: ecotextsmart, mobile marketing, salient mobility, text promotions, text2win, web 2.0