The Oprah has arrived on Twitter with a bang, and it seems like no one is sure what to do next. In advance for today’s Oprah Show featuring “King of Twitter” Ashton Kutcher, Ms. Winfrey made her first official foray into the Twitterverse Friday. According to Oprah.com, the media mogul is live tweeting for one day only. And so far, the content has been completely beside the point—its all about those who love her, and those who want her gone (from Twitter, that is).
Since her Twitter account was created in January Oprah had amassed thousands of followers (including me) even when she had nothing to say. But with her first message this morning, “HI TWITTERS . THANK YOU FOR A WARM WELCOME. FEELING REALLY 21st CENTURY,” the numbers jumped to over 100,000.
Since then she turned off all caps to tweet about her dog rabies getting shots, asked someone to get her a sandwich, and offered 20,000 anti-malaria bednets to @mrskutcher, aka Demi Moore in support of Malaria No More and World Malaria Day on April 25. Fresh off his victory over CNN in the race to 1 million followers, Ashton Kutcher is appearing on today’s Oprah episode to talk about, of course, Twitter, and his charitable work. Also appearing on today's show is Twitter founder Evan Williams, apparently with dirty socks on.
Needless to say, #FollowFriday is abuzz with her arrival, and her fans are ecstatic, but the hate is still strong.
cbk6r: Finally @oprah is on Twitter!!! Tweeting is definitely worth it now :)
avidbookreader: Am dropping out of Twitterverse. Just a heads up. Has become too popular. I mean Oprah is on Twitter.
For her first tweets, the reviews are mixed:
chrisguillebeau: the people whining about @oprah don't get it. it doesn't matter that she's new here; she's OPRAH. witness the power of trust + track record
ToureX: I'll say it: so far, Oprah isn't good at twittering. If she wasn't OPRAH I'd unfollow. But I'm giving her the benefit of the doubt for now.
drewmaniac: Things you won't hear today: "I'm following Oprah for the meaningful conversation."
My next question is how many of Oprah’s loyal fans can we expect to jump on Twitter after today’s show, and are they ready? I feel some fail whales in our future. But I think its awesome that Oprah is embracing the technology, and wasting no time in using it to help others so publicly.
Are you following Oprah on Twitter? Planning to watch today’s episode with Ashton Kutcher and Evan Williams?