When Keeping It Real Goes Wrong

Apparently saying what you feel and being authentic online doesn’t go over well with the folks at FedEx at least not on Twitter and definitely not if they pay you the big bucks.  I am talking about the backlash that was felt by James Andrews from FedEx employees because of this Tweet: True confession but [...]

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One Year to Find The One

Neenah Pickett’s mission is clear: she will find her husband in 2009. Her website 52 Weeks 2 Find Him! aims to aid her in that pursuit. The 42-year-old New Jersey communications consultant turned to the Web in her search for a spouse because conventional methods have failed (according to her About page). If her plan [...]

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CW’s Power Play with “The Game”

If you caught the January 9th episode of “The Game”, one of the CW’s two sitcoms with a predominately African-American cast, you may have seen Malik Wright (played by Hosea Chanchez) in an interview with Kevin Frazier which also talked about his website, MalikWright.com. And would you believe it — it’s real! More than that, [...]

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Bring Tweets Back with Tweetbacks and Tweetstats

Recently, in a post on Mashable, we saw 10 ways Twitter will change blog design in 2009. In 2009, Twitter will become much more tightly integrated with the rest of the blog in a variety of ways – watch out for tweetbacks and tweetstats to make their debut… To most of us, the discussion created [...]

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TheRoot.com’s New Redesign

TheRoot.com, covered before here on Black Web 2.0, rolled out their new design this week. According to managing editor Lynette Clemetson, the site’s new look and feel is designed to make it easier to find content sections, writers, and topics. The Root released a link to the new design (accompanied with a five question survey) [...]

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Ecotextsmart – Texting Just Got an IQ Boost

For a small business owner, staying in business during an economic climate such as this one is hard enough when you’re being squeezed from all sides – revenue is slower due to less demand, layoffs can hurt morale, and credit is even harder to come by – but what is truly worrisome is the question: [...]

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