A couple of weeks ago we gave you a sneak peek at CollectiveX’s newest release. Well today is D-day and it was released at TechCrunch50. From the looks of it, it must be going quite well since the site has been a bit sluggish all day. TechCrunch Post + TechCrunch50 = The TechCrunch Effect.

The sneak peek last week that was broadcasted to the world via Robert Scoble however totally downplays The Real McCoy. Some of my fave features include the application’s integration of group blogging from within the Groupsite; the ability to import ANY RSS feed easily, yes even your Twitter feed; and the distribution of Groupsite modules/widgets outside of the actual groupsite into other sites you manage or belong to.

Luvs it! A much easier way for Groupsite owners like Black Web 2.0 to have multiple web presences work together. Other cool things CollectiveX offers, although premium features, are custom branding for your Groupsite (working on ours right now check it out a little later today) and the ability to monetize your Groupsite and control advertising. Good stuff.

You can check out a tour of all the new updates here:

Groupsites by CollectiveX – Quick Tour – September 2008 from Clarence Wooten on Vimeo.

Aside from Groupsites being a great product with some cool new features and UI it represents where the web is going. While I know most of you are probably following, in one way or another, what is going on at TC50, I came across an interesting tweet from @charleneli what she was there regarding social networks and the need to “move(ing) relationships out of walled garden social networks.” Interesting and timely since CollectiveX is not a “Social Network” but rather dubbed “Social Collaboration.” Instead of individuals creating a social graph, groups create their own social graphs and truly participate, collaborate if you will, on the content product of that group. You might be thinking right now that this exists already with the Ning platform (though I know most of us are on the same page and dislike it). The difference is CollectiveX is grown-up. It’s for grown-up people, who have grown-up lives, who need to manage in a grown-up way. As a grown-up, I’m drinking the Kool-Aid.