AOL HQ to move to NYC
by AngelaAOL announced that they are moving their corporate headquarters to New York City. New headquarters will be located at 770 Broadway in New York City where they have leased office space. AOL’s NY based advertising and programming operation will also be based out of the same location. Operations in Dulles, VA, Mountain View, CA, and other locations will still continue in those locations.
AOL relocating its headquarters to NY is just one out of a series of recent changes. They are globalizing and launching country specific web portals around the world in an effort to increase their global audience, revamped programming and products, and putting a lot of effort into building the world’s most effective ad network Platform A.
It will be interesting to see if all of these changes will affect Black Voices at all. I don’t expect the move to NYC will since most of the staff is there now anyway but the revamping of products globalization may. We can probably expect to see more features rolled out related to BlackVoices in the future, an embeddable widget with BV entertainment news? Hmmm, not sure but if the company interest is in expanding advertising and audience that would be a good way to do so. Widgets could be embedded into member pages on social networks worldwide and include advertisements similar to what Mochila is currently doing except with AOL original content.
Sources:
Yahoo! Finance via Silicon Alley Insider




